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Skribles Notebook- A Unique College Marketing Tool

Skribles Notebook Advertising - Another College Marketing product from NewAge College Marketing
Images displayed as part of the Skribles Notebook college marketing program are the respective property of the advertiser and are samples that have been used currently and in past years.

Welcome to our Skribles Notebook. Skribles delivers your brand into the hands of college students across the country, daily, in the most captive of environments -the classroom.

The college market is notoriously elusive to target. Those lucky clients that have it figured out via our vehicles are rewarded with tremendous potential payoff. College students are and always have been the future’s most affluent consumers. Reach them now, while they are developing their brand decisions that are proven to build lifelong purchasing habits.

College students are responsible for more than $260 billion in sales annually. They represent over $60 billion in discretionary spending annually. Students control nearly $13,000 of per capital spending with an average of 75% earning $645 per month. Numbers like this CANNOT be overlooked.

Skribles is a high quality multi-subject notebook in many cases, co-branded with participating colleges and universities across the US. We also offer a generic version that may be Exclusive for the client if desired. It is distributed at the start of each semester by one of our 6 National Networks on Colleges and Universities. Four-color, full-page advertisements act as subject dividers that provide you, the sponsor advertiser, with the means to engage students in a new and creative manner.

Students receive it for FREE! Unlike other student-targeted advertising vehicles, our Skribles Notebooks provide the students with the opportunity to interact with your brand in a classroom learning environment. This is important because students are making decisions on their own for the very first time in their lives when brand preferences are being formed. To ensure maximum impact and exposure, the notebooks are designed for students to use over the course of an entire school semester. What this means is that your ad will be seen approximately 96 times over a 4-month period.

ADVTANTAGES TO SKRIBLES NOTEBOOK

Place Your Brand Directly in the hands of Students, Every Day:

Notebooks remain a necessity for college students. We provide students with an ideal high quantity spiral notebook that has 320 pages for note-taking. Long enough to last a full semester.

Go Where Students Go:

Skrible Notebooks are an extension of students daily life. Your brand will accompany students while they are taking notes in class, studying in the library, sharing ideas with friends or waiting till the last minute to study for exams in their dorms.

Align Your Brand With The School – OPTIONAL

Participating colleges and universities will distribute the notebooks for free to students. The notebooks will feature the university’s logo on the front cover, and include pages of vital school-related information.

Reach a Captive Audience 24/7 – 120 PLUS days a Semester:

We reach students during classes. This is a time when students are attentive, receptive, and willing to learn. It is also a time where they may be looking for diversions and a chance to “Skrible”.

Capture an Engaging Vehicle:

Studies Show that Students actively engage with the dividers and covers – thus seeing your ads. Crosswords, Trivia, or Scribbling on the pages allow students to interact with your brand for an extended period of time.

Brand Repeat Exposure – 96 Times On Average:

Notebook dividers are seen approximately 96 times over a 4 month period-far more repeat exposure than a typical traditional ad.

Clutter-Free Ad Space:

Skribles Limits ad space to 15 full-page advertisements included in every edition. Your ad will be noticed and remain distinctive. HOW? We DEMAND ATTENTION by providing a distinct contrast between glossy, colored advertisements and plain lined notebook pages.

Creating Positive Brand Perception:

Students appreciate saving money on any and all school supplies. As a sponsor, your brand is associated with this positive perception.

First Timer Decision Makers:

College, unlike any other time of life is where most viral marketing campaigns begin. Your branded or call to action message will spread rapidly by reaching students and groups on campus whose behavior has an overall influence on both their peers and the youth market as a whole.

 

FEATURES & BENEFITS OF SKRIBLES NOTEBOOKS?

Skribles Notebook Advertising - Another College Marketing product from NewAge College Marketing
Images displayed as part of the Skribles Notebook college marketing program are the respective property of the advertiser and are samples that have been used currently and in past years.

Features: Branded Ad Insert Covers
Benefit: Message Credibility supported by relevant content.

Features: General College Information Pages (Sports-Calendar, Lifestyle, A&E, Things To Do, Travel. Jobs, etc…)
Benefit: Aligning student Interest with Advertising Vehicle. Each Skrible Notebook contains two-eight pages of pertinent college information. We ensure your message is distributed in an effective and timely fashion to students on campus.

Features: Divider Pages
Benefit: Engage Students with Brand Messages with Skribles ten dividers and three covers. Each ad opportunity offers an ideal space to reach students in an uncluttered environment. Students WILL interact with your message throughout the academic semester. Recall memory, product awareness and knowledge, and positive association with your brand.

Features: Notebook Pages
Benefits: Skribles is Used Daily For Classroom Note-Taking. Skribles 320 note-taking pages-Getting you into students’ hands - in the classrooms, the libraries, in dorm rooms or while at home. The Contrast of 4 Color Glossy Ads and Plain White Notebook paper is eye appealing – thus demanding your ad be viewed!!

College Marketing & College Advertising Media Solutions by NewAge Marketing. Contact your NewAge College Marketing representative for a quote today or for more information on these and other available college marketing programs.

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