Bath & Laundry Room Ads you simply can’t walk away from!

Posters displayed as part of the PitStopMedia college marketing program are the respective property of the advertiser and are samples that have been posted currently and in past years. Posters are not the property nor in some cases a past client of NewAge Marketing Inc.

PitSTOP College Media is an all new way for advertisers to reach the elusive college marketplace. Though different forms of indoor advertising have been around for decades, only recently have companies realized the true effectiveness of this medium. PitStop allows advertisers to reach a specific audience and create an extremely long lasting impression at a low cost per impression.

PitSTOP Media Boards are prominently displayed in Restrooms & Laundry Rooms at the 500 largest colleges and universities across the United States with expansion to the TOP 1000 campuses by enrollment. Each restroom & laundry venue is carefully selected to ensure advertisers will receive the most exposure possible. High traffic restrooms are located inside student unions, fitness centers, libraries and academic buildings, etc.. Within the restrooms Pit Boards are located above urinals and on stall doors n the men’s rooms, on stall doors in the women’s rooms and next to the sink area in men’s and women’s rooms. Each ad is full-color and are available in variety of 4Color Poster sizes.

If you are an advertiser looking to complete your media mix, PitSTOP MEDIA is the perfect solution.

• Target Audience is18-24 PLUS Faculty and Staffers giving you a captive audience of patrons with targeted gender ads.
• Single Sex Advertising Environment provides undivided attention for an average of 3 minutes translating into NO Distractions and NO PEEKING ELSEWHERE.
• Studies show that people actually enjoy reading while in bathrooms so what better place than to get your message across?
• Creative usually provided by the advertiser.
• Get Poster Sizing and Pricing from creative sheets previously supplied.
• Static Cling removable stickers that adhere to any surface are also available. Made in any size and shape, static cling removable stickers greatly compliment any non-traditional indoor advertising campaign.
• Client campaign category exclusivity per restroom. Typically, 2-5 non-competing ads per restroom or the advertiser may buy our entire inventory.
• Stand alone campaigns are common but also many are combined with a larger media mix including traditional-non-traditional OOH, print, events, promotions, etc…
• Markets and Locations can be cherry-picked – targeted media placements PLUS Micro-Targeting (Targeted delivery of demographics and psychographics)
• Product Categories that flourish – Entertainment, Health, Beauty, Pharmaceutical, Fashion & Fragrance
• Lead Time is typically 4 weeks (Restroom advertising averages around $100 - $200 per unit per month and Campaigns run in 1 – 3, 6 – 12 months)
• Entertainment pre-launch is typically 1 month prior to the show launch date and Consumer Products average 3-6 months for enforced implied messaging.
• Creative can be changed monthly for a $35 per location fee.
• Advertisers can supply creative or NewAge College Marketing can print it.
• The more targeted the advertising venue, the more expensive the rate structure becomes, contact us today to learn more.
  

Posters displayed as part of the PitStopMedia college marketing program are the respective property of the advertiser and are samples that have been posted currently and in past years. Posters are not the property nor in some cases a past client of NewAge Marketing Inc.

Who Uses PitSTOP Media?

• Fortune 500 Companies
• Fortune 100 Companies
• National/ Local Retailers
• Savvy Market Experts

Product Details

• 8.5 x 11 full color ad (4 month, 8 month, 12 month)
• 8.5x14 full color spread (4 month, 8 month, 12 month)
• 12 x 18 or 24x36 Full Color (4 month, 8 month, 12 month)
  

According to a Barbour & Monroe Survey

• 84% Recalled seeing specific ad in the restrooms/laundry
• 92% Were able to name specific advertisers without prompting
• 88% Recalled at least four selling points in the ads surveyed
• 98% Reacted positively or neutral to seeing ads in restroom facilities

College Marketing & College Advertising Media Solutions by NewAge Marketing. Contact your NewAge College Marketing representative for a quote today or for more information on these and other available college marketing programs.