MOBILE MARKETING/GAMING – MOBILE ADS/ TEXT MESSAGING
The Power Of Words

NewAge Marketing (NAM), a College and Youth Marketing Agency, has the college marketing tools to promote your business on college campuses. Thinking of mobile marketing, gaming, mobile ads, or text messaging? NAM campus ad agency can promote and manage your event on the Campuses that you choose.

• Developed series of text messaging applications
• SMS (Short Service Messages) – play games – enter sweepstakes – receive coupons – etc…
• Exclusive content as SMS messages
• 1.5 BILLION messages delivered monthly
• 98% of college students carry a cell/mobile phone at all times
• 57.2% of females & 62.3% of male college students
• Qualified Recipients – Targeted Audience – Range Of Use – Distribute Anywhere/Anytime
• General Broadcast from $.020-$.010 – Targeted Broadcast from $.020 - $.040
• Text-To-Win
  • Mobile equivalent of traditional sweepstakes
  • End user enters to win a prize and are charged a small fee to enter
• Text Alerts
  • Offers consumers the ability to receive daily or weekly content
  • Horoscopes – news reports – weather updates – nightlife listings – sports betting
  • Subscribers charged monthly fee
• Text-To-Screen
  • Innovative In Venue Mobile Application
• SMS Voting / Polling / Trivia
  • Popularized by TV Show American Idol
  • 100% paperless
  • Fraud Proof
  • Real Time Tracking Results
  • Geographical Data on Voters
  • Generate a Buzz & Revenue

Mobile Marketing Advertising:
MADX – TSM | Network – TSM | Target Profile – TSM | MediaEffect

The Industry’s only total mobile ad management and delivery solution. It lets agency departments work together seamlessly and collaboratively to create innovative and successful mobile advertising campaigns – from research and planning, to buying, to creative development, to delivery, reporting and accounting.

Gives you access to the world’s leading premium branded and specialty niche sites – and an available universe of more than 415MM impressions. Sites are organized and aggregated by channel, so you can target a wide range of customers easily and precisely. Or choose Run-of-Network, for broadest reach across a wide audience.

Brands can radically expand reach, awareness, effectiveness, and conversion rates by transforming the mobile phone into a personal, valuable advertising medium that consumers want to use. The solution enables a highly personal and targeted connection with consumers on an unparalleled scale, and delivers highly measurable, quantifiable and immediate results.

The Mobile life is here!

230 million consumers have always-on mobile connectivity and represent the next new channel for marketers and advertisers. The average phone is present and turned on greater than 600 minutes per day. The 24/7, real-time mobile life is here to stay, driven by SMS and IM, mobile gaming, picture phones, content downloads, and consumer-directed advertising. The mobile platform offers the opportunity for instant gratification to consumers and hence instant results for advertisers!

The mobile advertising opportunity is enormous.

Mobile advertising now represents *the* most targeted way to reach the most attractive consumer demographic: upwardly mobile consumers who are techno-savvy and who use their mobile devices for both business and personal use throughout the day.

• The mobile device is the ideal platform for 1 to 1, real time, targeted and local marketing.
• The mobile device is always on, always personal, and always available.
• Mobile advertising and m-commerce use the mobile devices as a storefront – driving physical store traffic and enabling instant gratification purchases.
• Marketers can enjoy measurable increased revenues, profitability, and consumer loyalty through mobile advertising.
• Consumers gain increased personal convenience and save time and money!

GAMING CHANNELS: 108 Million Us Users Play Video Games (Engage/Massive Partners)
Console Systems – PCs – Hand Held & Mobile Systems Targeted

Video Game Advertising Content – Connecting with Millions of Young Males Daily
Networks – Action-Adventure/Sports/Non-Mature/Racing

Video Game Population
There are more than 108 million gamers over the age of 13 in the United States. This same group spent in excess of $10 billion on video games last year.

Media Commitment
On average, core male gamers play video games 15 hours per week, while casual female gamers play a comparable 12 hours per week.

Mass Media Perspective
Consumers typically invest 10 - 200 total hours to complete or "win" a single video game. The average top-selling game can sell around 5 million copies, which translates into potentially 1 billion hours of game exposure.

Reach Consumers Through Video Game Advertising!

Engage is the single-source video game advertising network reaching consumers immersed in console, pc and mobile video games.

Dynamic In-Game
Real-time and trackable delivery of in-game billboards positioned inside select console, PC and mobile games offer time-sensitive messaging and geographic targeting.

Static Product/Brand Integration
Similar to product placement in film and television, this opportunity allows for complete integration of consumer products and brand elements worked into the scenery and plot of video games.

Video Game Commercial Placement
Delivery of :15 second commercials positioned around targeted internet and computer based games. Commercials run while players are waiting for their game to launch or new levels to load.

Advergame Development
Interactive games developed specifically for a brand where the plot and game-play revolve around a featured product. Advergames are posted and played from the advertisers Web site or distributed through online game channels for download.

Second Life In-World Brand Strategies
Second Life is the world's fastest growing virtual environment and community with millions of in-world residents. Engage develops immersive brand integration strategies for advertisers looking to establish a strong in-world presence, conduct product research, establish new sales channels and create sticky content for consumers to experience and virally share.